The Art of Capital Campaign Design

What makes a successful capital campaign? A critical component is your marketing strategy, which needs to include powerful storytelling, clean and easy-to-navigate landing pages where donors can give, and a convincing call to action.

Comparing Four Common CRMs for Nonprofits

Screenshot of Salesforce CRM homepage, one of the options in our nonprofit CRM comparison.

Thinking about making the switch to a new customer relationship management (CRM) software? Or perhaps you’re just starting out and debating which one you should choose. The truth is that there are many factors that come into play when deciding which CRM is right for your nonprofit.