You might not realize it, but your social media manager wears many hats every day, from photographer/videographer to strategist, graphic designer, copywriter/editor, and more. While they often make it look effortless, don’t be fooled. It takes quite a bit of effort.
It might seem like the best strategy for brand awareness is to create an account on the most popular platforms, but tackling too much too soon could backfire. That’s why we recommend starting with just one or two platforms.
It can be difficult to keep up with all the changing trends and features in the ever-evolving world of digital marketing. We get it.
But it’s necessary for businesses to keep things up to date for so many reasons.