You might not realize it, but your social media manager wears many hats every day, from photographer/videographer to strategist, graphic designer, copywriter/editor, and more. While they often make it look effortless, don’t be fooled. It takes quite a bit of effort.
It might seem like the best strategy for brand awareness is to create an account on the most popular platforms, but tackling too much too soon could backfire. That’s why we recommend starting with just one or two platforms.
If you’re reading this, you’re probably wondering whether it makes sense for your business to join Threads. Here’s a “Threads Primer,” along with some pros and cons to consider for those who have yet to take the plunge.