Comparing four common CRMs for nonprofits

Screenshot of Salesforce CRM homepage, one of the options in our nonprofit CRM comparison.

Thinking about making the switch to a new customer relationship management (CRM) software? Or perhaps you’re just starting out and debating which one you should choose. The truth is that there are many factors that come into play when deciding which CRM is right for your nonprofit.

What it takes to brand a show that doesn’t exist yet

  The show has been selected. You’ve been given a title or theme, but nothing else is set. What do you do? You work with what you got.  And while that might seem like a rather simple solution, it’s actually a bit more complex. Let’s take a deeper dive into the world of designing a […]

Marketing Acronyms 101

Illustrative featured image graphic demonstrating Marketing Acronyms 101

Marketers use a LOT of acronyms, so we created this cheat sheet to help non-marketers translate our jargon. While the lingo may seem intimidating at first, understanding the basic terminology will enable you to speak the same language as your marketing team, no matter whether they’re in house or at an agency.