Benevolence Increases Social Media Engagement
In May 2021, Medical Benevolence Foundation (MBF) launched its #BeBenevolent campaign. The purpose of the campaign was two-fold: 1) encourage constituents to engage in daily prayer for those involved in medical missions and 2) raise funds to support the critical work of improving lives in developing countries. Design for the month-long campaign consisted of both […]
Is Your Company Emotionally Ready for a Rebrand?
Much like the makeovers we see in romantic comedies, everything happens against the protagonist’s will and often leads them to realize they loved who they were before all the glam. Sure, it forces them to reevaluate how they really see themselves at their core and what is worth keeping of their self-esteem, but only after […]